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MAP Policies

Guides & Tips

What To Do When An Amazon Discount Causes a Reseller to Violate MAP Without their Knowledge

Amazon-provided discounts can pose a challenge to MAP enforcement efforts, as resellers might unintentionally violate MAP without realizing it. What can you do?

  • Topic: MAP Enforcement

Guides & Tips

Can Selling Direct-to-Consumer Improve MAP Compliance?

When a brand opens up its DTC channel, it gives itself a direct presence alongside resellers, making the brand more visible to customers and sales partners. 

  • Topic: MAP Policies

Guides & Tips

How to Get Online Content Taken Down for Copyright Infringement

If unauthorized sellers are using your marketing materials, you can file a DMCA takedown notice for copyright infringement to pull down the offending content.

  • Topic: Unauthorized Sellers

Guides & Tips

How Long Does it Take to See Results After Implementing a Minimum Advertised Pricing Policy?

Successful brands see a benchmark 75% reduction in MAP violations by known, authorized sellers by month three, and near full compliance within six months.

  • Topic: MAP Pricing

Guides & Tips

Fifteen Tips to Help Identify Unknown Sellers

Brands may face challenges identifying their sellers when trying to enforce their online policies. Learn some identification tips for your unknown sellers here.

  • Topic: Unauthorized Sellers

Guides & Tips

How to Diagnose and Respond to Merchant Churn

It's important to have good online exposure to ensure that your products are meeting brand standards. Read more about managing relationships with online merchants.

  • Topic: MAP Enforcement

Guides & Tips

How MAP and Pricing Strategies are Used By Luxury Brands

In today’s business world, it's simply impossible to stay competitive without a strong online presence. While it’s great to have products sold on reputable e-commerce sites, you also need to ensure they are playing by your rules.

  • Topic: MAP Pricing

Guides & Tips

The Complete Guide to MAP Compliance

Brands create minimum advertised price policies (also known as MAP policies) for many reasons. Detailing best practices and why compliance is important, this guide covers it all.

  • Topic: Map Policies

Guides & Tips

The 2023 Guide to MAP Pricing (‘Minimum Advertised Price’)

E-commerce is a crowded space. By some estimates there are between 12 million and 24 million online sellers worldwide.

  • Topic: MAP Pricing

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